SEO

Aug 11

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In: Internet Marketing, Social Media Marketing

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SEARCH ENGINE OPTIMIZATION
SEO (Search Engine Optimization) is the way to ‘speak’ to search engines in a language they can understand and provide them with more details about a website. Search engine optimization includes a number of strategies, techniques and tactics used to drastically increase the amount of visitors to a webpage or website by obtaining a high-ranking placement in the search results page of search engines such as Google, Bing, Yahoo and other search engines.
It is essential to optimize a website for seo because it improves the site ranking and as a result increases the traffic directed towards the site. In other words, the higher a site’s ranking is, the greater chance of it having more users visiting the website.
Organic SEO is the phrase used to describe processes to produce natural results on organic search engine results pages (SERPs).
Some examples of techniques used for organic SEO are keywords and keyword analysis, link building to improve link popularity, as well as writing content relevant for human readers.
Keyword Research/Analysis is an important part of the Search Engine optimization process, as it is the keywords that let us focus the targetted audience and produce results to users according to the search query.
The search engine optimization process can be classified in two categories, such as on-page and off-page optimization.

ON-PAGE OPTIMIZATION
On-page optimization refers to factors that directly affect your Web site or Web page’s listing in natural search results. These factors are controlled by you or by coding on your page. HTML code, meta tags, keyword placement, keyword density and content optimization are some of the examples of On-page optimization.
The most important On-page Seo factors are:
⦁ Optimized titles and descriptions
⦁ Top quality fresh content (This is always the most important SEO factor!)
⦁ Proper URL Structures
⦁ Text Formatting (use of h1,h2,bold etc)
⦁ User friendly navigation (breadcrumbs, user sitemaps)
⦁ Optimized internal links
⦁ User friendly 404 pages
⦁ Image optimization
⦁ Fast loading pages
⦁ Google Authorship verification for all pages
⦁ External links (no links to ‘bad’ sites or broken links )

OFF-PAGE OPTIMIZATION
Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page. Althought, Link building is one of the major factors of the Off-page optimization process, it’s not all about that. In general, off Page SEO has to do with promotion methods, beyond website design, for the purpose of ranking a website higher in the search results. Unlike On-page SEO, off-page SEO are activities done outside the boundaries of the webpage. The most important are:
⦁ Link Building
⦁ Social Media
⦁ Social bookmarking
Some of the major benefits of Off-page optimization include: Increase in rankings, increase in page rank and more exposure through brand creation.
Off-page SEO is just as important a factor as On-page SEO. If you want to create a successful campaign, it is essential to do both.

Thanks,

Keshavatech Team.

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In: Mobile Development, Web Development

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For each minute the world wide web changes with super velocity, in addition to that could be scary for small enterprises to keep up. For many small enterprises, concerning concerning engineering leaps in addition to tendencies could be the the very least involving concerns. Alternatively, many people target a regular approach which includes labored to date.

Although, a regular view is practical to some extent, cell advertising has arrived to be in addition to slated to build for a velocity that could be overwhelming for more compact organizations. Really the only solution out of this challenge is always to ramp in place on the web existence to suit this environment. As to the dilemma involving ‘how’ : a better solution is situated between technological innovation involving sensitive sites, cell sites in addition to cell applications.

Responsive Internet site

Any sensitive website runs on the CSS fashion bed sheet allowing your website to appear great in any kind of device, whether it be a PC, mobile phone as well as capsule involving various tv screen styles, your website will make flawlessly. It will always be not really a independent website, simply a pattern that works for all those tv screen styles permitting cell visitors to access website content material optimized for more compact monitors.

Portable Internet site

Any cell website works by using more contemporary front-end technological know-how like HTML5 as well as WebKit functions with no need for backward compatibility using old web browsers. Any Mwebsite may be significantly affordable when compared to a sensitive pattern pots a sophisticated restore involving almost everything, allowing superior user practical knowledge with dramatically reduced preservation charges.

Portable Programs

A great app is frequently designed to obtain a really specific objective. Be it an activity or even a consumer banking app, as well as an app to discover vegetarian dining establishments within a area, many people are designed to end up being interactive in addition to task oriented using free for expenses to become created in the app. These people are certainly not required for a number of organizations, even so, may be involving great help for most.

Responsive Internet site as opposed to. Portable Internet site

Responsive sites cannot be put together by merely rearranging the current components, especially via sophisticated constructions involving full sites. Responsive pattern is a lot more pricey, this generally needs a total renovate with the present website from your ground in place, remember that focus on user practical knowledge can be paramount.

Alternatively, if your goals tend to be mainly oriented towards advertising in addition to marketing and sales communications, a Websitemobile-website-vs-mobile-apps tends to make a sensible 1st help ones cell method because cell sites possess a number of purely natural benefits more than sensitive sites, as well as compatibility in addition to cost-effectiveness.

Websites as opposed to. Portable Programs

Between your range of cell website in addition to cell app, the most appropriate selection depends upon ones finish goals. Realistically, this almost never is practical for you to introduction an app with no a Website available. Should your target offers mobile-friendly content material to your bigger market, then a Website suits the point. Whilst, blog are helpful any time fixing a really distinct goal that cannot be correctly accomplished by using a internet browser.

Responsive Internet sites as opposed to. Portable Programs

that is where this gets tough. Between your a couple, you ought to carry out both equally : whenever you can. Inside the attention involving prices, several small enterprises turn out picking out relating to the a couple. On the other hand, this accessible present day instruments remove that adjustable from your formula correctly.

While a sensitive website will element almost everything effortlessly involving access, this cell app could possibly have an even more distinct task to complete, and may interact with users within a personal method a website just are not able to anticipate to obtain.

For a lot of organizations, harnessing a two-pronged cell method that harnesses both equally cell internet site in addition to app for maximum distribution involving content material is important. As you move the selection between a sensitive website and a cell website may be debated, cell blog earn emphatically more than both equally. Well-designed cell sites can be an resource for the small business, nevertheless it still are not able to obtain exactly what cell blog can certainly, especially on the subject of accumulating user data. Picking out 1 above the different ought to be the past hotel, whenever, specifically for a profitable business that needs for you to pull through in addition to thrive inside a digital era.

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In: Mobile Development, Technology

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Life gets more fast-paced today thanks to the help of smartphones. According to a study by Business Insider, one in every five people in the world own a smartphone. It is safe to say that this advanced phone has become an essential in our everyday lives. In addition, this is also why more and more businesses have become interested in mobile development of their products.

Why is building a mobile app important, you say? A lot of people are always on their phones, and most of these people want to receive instant updates without having to open their laptops. Imagine if you’re traveling, if you want to know where the nearest museum is, all you need to do is to navigate on the map which is readily available on your smartphone. You can also download another app which specializes on traveling. In short, having a mobile app simplifies life functions and saves you time and effort. This is one reason why your business should consider mobile development.

Now the challenge that lays there is this: where do you find a mobile developer who can do what you need for him/her to do? You have a number of options to choose from, and here are some points you need to think about:

Technicality: Your chosen expert in mobile development should be competent when it comes to the technical aspects of your project. They should have excellent development skills and they should know what exactly they’re doing.

Creativity: Your app developers should not only be skillful in their chosen field, but they should also be creative. They should possess the ability to contribute ideas to make your project better and more marketable.

Work experience and testimonials: Feedback and portfolio are important. Their subjective claims on what they say they can do should be backed up with proof that they are actually competent to do what is expected of them. Take a look at the past mobile applications they have developed and see if the apps are any good. You can also contact past clients and ask for feedback on your developer.

Cost: Most of the time, it is true when people say that you get what you pay for. While there are tons of high-quality mobile development experts that do not charge that much, but you can still go for established outsourcing firms that guarantee quality work. Then again, it’s still up to your preferences and budget.

Thanks,
Kavitha Krishnamoorthy
Keshavatech Team

Keshava Technology Inc is a business process outsourcing firm based in Toronto, Canada and in India that offers a wide variety of services. Keshavatech develops custom social media applications, mobile and desktop applications. The company also provides virtual programming, virtual assistant and social media management services.mobile-usage_bottom_usage

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In: Social Media Marketing

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Online netwoSocial-Media-Strategy-planrking has gotten to be a standout among the most vital stages to draw in with current clients and reach new clients. Having an online networking represent your business is key. Making a showcasing plan to achieve your business objectives can be testing. Here are a few stages to make a powerful online networking Marketing Plan.

1. Set a Goal for your Campaign

• What do you plan to fulfill

• Quantify your objective. Case: Engage a 15% more a month with current Instagram supporters.

• Be clear with what you need to perform. Close to 2 sentences.

• Be sensible. Try not to set objectives that you know are approach to difficult to reach.

• Have a set spending plan of cash you are willing to contribute.

2. Set Objectives

• Here you will be more particular and clarify more itemized what your objectives are.

• Quantify your goals. Continuously talk numbers. Case: Growth of 10 devotees for every day.

• Each goal is one short sentence. Try not to WRITE A PARAGRAPH!

• Use visual cues for every goal.

3. Know your group of onlookers

• Who is your essential Audience?

• Who is your optional Audience?

• Who is your objective business sector?

• What online networking stages do your intended interest group draws in with the most.

4. Procedures and Tactics

• Write down each goal

• Describe how are you going to fulfill every target

• Use visual cues to clarify the methodologies and strategies that you are willing to utilize.

• Be nitty gritty.

• Estimate the amount of cash you have to achieve those objectives.

You’re advertising arrangement ought not be longer than one page. After you have made an arrangement, now you are going to make a logbook or agenda to screen your posts, and record the details and aftereffects of your advancement. One great free site to get data of online networking details is fanpagekarma.com. Other accommodating paid measuring apparatuses are Hootsuite, Sprout Social, Buffer, and Simply Measured.

What ought to my online networking date-book have?

1. Make distinctive segments

• Date

• Social Media stage (Twitter, Facebook, Instagram)

• Post/Content

• Engagement (%)

2. Make an entire month ahead of time.

• Set the photos you are going to utilize.

• What are you going to compose every day?

• Use moving quotes or fun actualities.

• Give out motivator prizes to draw in with your gathering of people.

• Schedule your posts utilizing Hootsuite or other comparable supportive devices.

3. Results

• At the end of every month compose the outcomes.

• Where you began and where you wrapped up.

• Page development (%)

• Engagement (%)

Dissect your information and your posts. See what worked best for you and what did not work. Continue doing what worked for you, and figure out how to alter what did n

 

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In: blog, Mobile Development, Technology

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Cross-Platform-Mobile-AppThere is most likely in the way that portable is continually changing so as to change the life of individuals the way individuals work. In any case, of course, it is additionally genuine that in the present times portable has no importance without versatile applications. This is the time of utilizations, and time is not far away when it will be troublesome for individuals to get by without versatile applications. The interest for portable application advancement stages has been on a consistent ascent as the versatile application business sector is ceaselessly developing. Industry specialists have as of now anticipated that before the end of 2014, portable web clients will surpass desktop web clients.

Also, that is the reason; ventures everywhere throughout the globe are continually searching for a right versatile application advancement stage that can prompt profoundly powerful portable application improvement. Be that as it may, with the accessibility of an assortment of stages, each guaranteeing to be the best, it is difficult for undertakings to pick the right versatile stage. Along these lines, given beneath are a percentage of the main versatile applications improvement stages that would permit you to manufacture a more devoted portable experience, including expanded engagement and income.

PhoneGap

This honor winning instrument incorporates distinctive advancement dialects (like JavaScript and CSS) with the program, and is fit for running applications on an assortment of working frameworks, for example, Android, Symbian, iPhone, and BlackBerry. A standout amongst the most particular purposes of this apparatus is that it utilizes a local application wrapper that gets incorporated with the program.

Whoop

This is a questionable portable application stage, which gloats of being adept notwithstanding for non-engineers. Also, that is the reason it is in the blink of an eye one of the best stages for apprentices in portable advancement. Then again, take note of that despite the fact that this apparatus is entirely simple to utilize, it neglects to satisfy some essential prerequisites for the most recent components on equipment. It commonly functions admirably with all major working frameworks – Windows Mobile, Blackberry, Android, iPhone, and numerous others.

Kony

At the point when Kony was initially dispatched in the year 2007, it predominantly focused on customer confronting applications, be that as it may, has from that point forward included B2E capabilities, by means of natural development. The stage is normally suitable for undertakings that need to utilize local components on an extensive variety of cell phones. The apparatus can be utilized to construct applications once for cell phones, highlight telephones, tablets, portable programs and desktop programs, and after that send to every one of them.

Appcelerator

Utilizing this portable application stage, designers can without much of a stretch make local applications that keep running on cellular telephones, tablets, and desktops. It utilizes a wide cluster of advancement dialects like Ruby and Python to give some examples, and empowers a person to assess the execution of an application, and convey arrangements in view of the cloud.

TheAppBuilder

TheAppBuilder device gives an arrangement of utilizations to suit representatives, customers, occasions and leaflets, with two distinctive methodologies accessible. Using so as to build the application is very simple the online toolbox, and by working with TheAppBuilder itself to fabricate the structure of the application and populate it with essential substance. Overhauling the structure and substance of your applications is additionally simple, regardless of regardless of the fact that you go live, in light of the fact that you can make unending redesigns and distribute on various portable stages in only a single tick. The stage keeps running on Android, local iPhone, and iPad with redesigns going live inside of a moment of presenting a change.

Thanks,

Mobile Development Team,

Keshavatech

Dot Project

Dec 19

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In: Uncategorized, Web Development

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Dot project(project management software):

It is the Open Source Project Management tool. dotProject is a volunteer supported Project Management application. There is no “company” behind this project, it is managed, maintained, developed and supported by a volunteer group and by the users themselves.

 

  • We have just released dotProject 2.1.7 which is primarily a security and bug fix release.  A number of XSS and SQL injection vulnerabilities have been reported to us and we have pulled out all stops to ensure they are now fixed.
  • There is now a new version of dotProject available over on SourceForge. This version cleans up quite a few issues that had sneaked in over time.
  • In addition a number of usability issues have been fixed, and potential problems with upgrades for users on 2.1.1 and prior releases – so there is no excuse for not upgrading!

 

dotProject 2.1.5 Released

The 2.1.5 version of dotProject has been released today. This version fixes a number of issues with table prefixing introduced in 2.1.4, and for those using table prefixing, the upgrade is a must.

dotProject 2.1.4 Released!

We integrated some very large patch sets into this release, and while we’ve taken every care to get it right, there may be a few rough edges. If you find anything you can always submit a bug.

dotProject 2.1.3 Released!

the dotProject team, are happy to announce the immediate availability of dotProject 2.1.3. This release is primarily a security and bug fix release, but it also marks the first successful release since we’ve switched to Git.

 

 

Mambo

Dec 19

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In: Uncategorized

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Mambo-foundation(homes for sale):

When contemplating one of the largest financial transactions you will ever make in your lifetime, you will need good, sound advice.  Within this real estate guide, we will help you navigate the process of buying and selling a home and explain everything in great detail so you can feel confident about moving forward with your plans.

This site is organized by topics:

  • Buying a Home
  • Selling a Home
  • Understanding the job of a real estate agent
  • Mortgages 101
  • What is title insurance
  • What are escrow services
  • Why you need a home inspection
  • Foreclosure facts
  • Buying a short sale
  • Making your move easier

Agents:

  • A real estate agent is a service provider. The service that he or she is providing is to assist with the sale or purchase of a home.
  • Agents must be licensed by the state where they do business. To get the license, they need to take courses, pass tests, keep their education current and renew their license every year.

Foreclosures and Short Sales

foreclosures :

A home that is in foreclosure can also be called “real estate owned” or REO. This is a home that the mortgage lender has legally repossessed and has put on the market for sale. These properties are usually sold “as is” and the price of the home usually reflects the fact that it may need work.

Short sales :

         A short sale is one where the home owner and mortgage bank have an agreement where the home owner is allowed to sell the home for less than the outstanding loan. Declining home values are the reason for this type of sale and when the homeowner no longer wants, or is able, to service the mortgage until home prices increase enough to restore equity.

 

Home buying:

  • A home is a financial investment that can provide security because your payments are going towards building equity for you, not your landlord.
  • Home mortgage interest is tax deductible which makes the cost of owning a home less than an equivalent amount paid in rent.
  • Your home mortgage payment is fixed for the life of the loan making it cheaper to live in your home over time versus increasing rent each year.

Home inspections:

  • Rarely do you find a home that is 100% perfect in every way. Even in new construction there can be small oversights that need to be cured before a property is transferred. A home inspection will protect you, the buyer, from purchasing a home with serious defects that devalue the home financially and functionally.
  • You will be given a report of the items that pass, and do not pass, inspection. At this point, you and your real estate agent will negotiate for the repair of the necessary items before a sale can take place.

Home selling :

             Before you list your home for sale, it is wise to get your home in the best possible shape before anyone, that includes buyers and potential listing agents, see your home. Both buyers and agents form an opinion of your home within seconds of walking in the front door and you want to make the best impression possible.

Mortgages:

  • Most people that purchase a home will require a mortgage which is a loan that is secured by the property or asset.  There are many types of institutions that issue mortgages including banks, savings and loans and credit bureaus.  There are online lenders as well.

 

 

Mahara

Dec 19

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In: Uncategorized

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Mahara(open source eportfolios)

                   Mahara is a fully featured web application to build your electronic portfolio.You can create journals,upload files,embed social media resources from the web and collaborate with other users in groups.

Features:

  • ePortfolio owners can receive public or private feedback on their pages.
  • Users accessing a page can report any objectionable material directly to the site administrator.
  • Users can add pages and artefacts within a page to their watchlist and receive automated notifications of any changes or updates.
  • ePortfolio owners can submit a page for assessment by a tutor or teacher allowing for a snapshot of the page and associated artefacts on a certain date.

Profile information:

Within Mahara you can share details through a variety of optional profile information fields including:

  • Preferred name
  • Student ID
  • Contact address and numbers
  • Links to social media profile
  • Profile pictures

File repository:

  • Create folder and sub folder structures
  • Upload multiple files quickly and efficiently
  • Give each file a name and description
  • Manage your file allocation quota
  • Extract .zip, .tar.gz and .tar.bz2 from within the files area

Journals and blogs:

The blogging tool allows you to:

  • Create journal entries using a WYSIWYG editor
  • Attach files to journal entries
  • Embed images into entries
  • Configure whether or not you want comments on your journal entries
  • Create draft entries for later publishing

Other features :

  • Resume builder:

Mahara includes a résumé builder which allows you to create digital CVs by entering information into a variety of optional fields

  • Administration :

Administrators are able to customise Mahara via a number of configuration settings like Language packages and themes,Virus protocol,Session and account lifetimes,Authentication methods

Security:

  • Mahara automatically detects system settings that a pose a security threat.
  • Session key handling code has been tightly integrated with the core form/request APIs.
  • Provides database abstraction that prevents any database injection attacks and input validation that prevents script injection attacks.
  • User authentication can be tied to external systems such as student management systems or other databases such as their Student ID number.

 

 

 

 

 

In the ninth century Abu Abdullah Muhammad ibn Musa al-Khwarizmi, a Persian mathematician, introduced algebrac concepts and Arabic numerals while he was hitting in Baghdad. Throughout the time Baghdad was the worldwide center for scientific examine. Abu Abdullah Muhammad ibn Musa al-Khwarizmi’s approach of performing arithmetic with Arabic numerals was called algorism. In the eighteenth century the identify evolved into algorithm.  Algorithms are a finite set of cautiously outlined instruction. Algorithms are procedures which are used for accomplishing most job that could end in a outlined end-state. Algorithms are employed in linguistics, personal computers, and arithmetic.

A lot of folks like to assume of algorithms as steps in a well created formula. Furnished you adhere to each and every action of the formula to the letter you can have an edible dinner. As long as you stick to each and every stage of the algorithm you can locate the correct solution. Uncomplicated algorithms can be applied to style complicated algorithms.

Pcs use algorithms as a way to approach information. All computer programs are developed with algorithms (or sequence of algorithms) that give the computer a number of instructions to stick to.  Computer systems typically read information from an input system when utilizing an algorithm to procedure information. In order to be effective algorithms want be cautiously outlined for a computer to read them. Program creative designers do look at just about every doable state of affairs which may arise and set up a series of algorithms to resolve the problem. Developers need to be very careful not to adjust the order of the guidelines; computer systems cannot deal with an algorithm which is in the wrong place. Flow of control refers to how the number of algorithms must start at the top and go all the way to the bottom, following every single solitary stage on the way.

Some conditions which are applied to explain algorithms incorporate normal languages, flowcharts, psudocode, and coding languages. Natural expression algorithms are normally only witnessed in uncomplicated algorithms. Pcs usually use computer programming languages that are intended for expressing algorithms.

There are various ways to classify algorithms. The initially is by the certain sort of algorithm. Sorts of algorithms include recursive and interative algorithms, deterministic and non-deterministic algorithms, and approximation algorithms. The second proceedure applied to classify algorithms is by their style methodology or their paradigm. Everyday paradigm is are div and conquer, the greedy method, linear developer work, dynamic computer programming, research and enumeration, reduction, and probalictic and heuristic paradigms. Different fields of medical examine possess unique techniques of classifying algorithms, labeled to generate their field as effective as possible. Most various kinds of algorithms different scientific flds use incorporate; search algorithms, merge algorithms, string algorithms, combinatorial algorithms, cryptography, sorting algorithms, numerical algorithms, graph algorithms, computational geometric algorithms, data compression algorithms, and parsing methods.

World-wide-web search engines use algorithms to aid in search engine optimization. Google’s web crawler’s use a hyperlink analysis algorithm to index and rank web pages. In an try to avert webmasters from utilizing underhanded plans to affect search engine optimization, a lot of world-wide-web search engines disclose as little concerning the algorithms they use in their optimization methods.

If you want various information related to search engine optimization toronto pay a checking to James Dregsonly’s web page soon!